Indoor opening of outdoor comics exhibition…

To fullfill OrTra institution’s overall health professions promotion goal, an exposition was organised on the Plaine de Plainpalais, preceded by an exhibition opening at the OFPC. The studio was hired for both parts: provide sound system and organise this exhibition opening, as well as budget, design, and manage the exposition itself. The theme was an comic designed by various young authors, each of them reporting a specific health profession.

The event gathered partners, politics and local media journalists d-day audience, as well as the random public passing by the Plain de Plainpalais to discover and know more about various health professions.

A signature was developed upstream for the digital and poster communication, visible from the exposition itself, and a memorial video was produced downstream to sustain the impact of the event, using a tailor-composed musical theme.